Values Our community is based on values and our entrepreneurs commit to living these and embedding them in their businesses. Entrepreneur's Pledge As a Transformational business leader, I recognise my purpose is to serve my community and utilise my business to lift people out of poverty and create a better world. Therefore, using my God-given talents, I promise that: I will lead with humility, integrity and compassion. I will steward my business wisely to create prosperity for present and future generations. I will refrain from corruption, unfair competition, or business practices harmful to society. I will report the performance and risks of my business accurately and honestly. I will take an active role in the flourishing of my employees and the communities in which I operate. I will minimise the environmental footprint of my business and nurture the environment. I will remain accountable to my peers, this transformational community and to society for my actions and for upholding these standards. This pledge I make freely, and upon my honor.